Reimagining the diaper bag.
We created Kibou to be your sidekick—a bag ready for adventure with all you need right at your fingertips.
Made for parents by parents.
Making new friends can be tough in the early days of having a baby. Luckily co-founders Nell Shapiro and Stephanie Merks joined the same baby music class in their Brooklyn neighborhood when their babies were not even a year old. They bonded over many things as new moms, including their search for the perfect bag to do life with them.
The problem was obvious.
Traditional diaper bags are heavy and hard to organize. Frustrated with cumbersome bags, we crafted the first minimal diaper bag from a fanny pack. After so many prototypes and collaborating with several designers, Kibou was born.
A diaper bag that checks all the boxes.
✓ Functional and stylish
✓ Durable and easy to clean
✓ Non-toxic and safe for babies
✓ Beautiful and high-quality
We work closely with our factory to review every detail, ensuring we never sacrifice one for the other.
Waterproof pocket
Size Inclusive
Detachable Padded Mat
Wipes Clean Easily
Grows with your family
Always Organized
Thoughtfully + Sustainably Sourced
Open a closet in Kibou HQ, and you’d think it was an offshoot of Mood Fabrics. Full of vegan leather swatches, hundreds of different zippers, waterproof lining and beautifully patterned fabrics, Nell began by sourcing materials herself to understand the ins and outs of quality design.
Continually Committed to Excellence
Since the day we launched, we have never stopped tweaking and improving our materials and design based on your experience and feedback. We're here to make your lives easier, from the bag we designed to the customer care we provide.
Founded + Created by Moms
Nell and Stephanie’s first born sons, Theo and Théo, not only shared a name but were born only a month apart in 2015. Since 2019, Kibou has run from opposite sides of the Atlantic: Steph’s family in Amsterdam, and Nell’s in Bedford, NY. We were cross-Atlantic virtual coworkers before it was cool.
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KIBOU [“KEY-BOO”]: KEEP IT BY YOU
